Hobart OBGYN is the largest group of specialist obstetricians and gynaecologists in Tasmania. They approached Gloo to update their brand and implement a professional and cohesive look across all of their collateral.
We worked with Hobart OBGYN to update their branding to better reflect their market-leading status in southern Tasmania. As a result, the logo and visual identity were developed to couple the approachable nature of the practice with the clinical nature of the work they do.
Gloo also assisted Hobart OBGYN in promoting their new brand with new on-location signage, cinema broadcasting, bus back advertising, and social media. This refresh reiterated to their community their position as leaders in women’s health and has helped attract new staff.